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AI Google Ads Agent — Analyze and Optimize PPC Campaign Performance

Hyper AIHyper AI
February 10, 2026Marketing
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Description

About this template

How this agent works

Analyzes Google Ads campaigns, finds wasted spend, and surfaces keyword optimization opportunities.

Here's how it works:

  1. Connect your Google Ads account
  2. AI pulls account, campaign, and keyword-level data
  3. Performance is analyzed with wasted spend identification
  4. Get recommendations for budget, bids, and keywords

Why use this agent?

  • Find wasted spend on underperforming keywords
  • Identify negative keyword opportunities
  • Get budget reallocation recommendations
  • Surface quality score improvement tactics

Who is this for?

  • Marketing agencies managing Google Ads for clients
  • In-house PPC teams running Search and Shopping
  • E-commerce brands driving sales through paid search

Google Ads Performance Analysis

This AI agent connects to your Google Ads account and analyzes performance at the account, campaign, ad group, and keyword level. It identifies wasted spend, surfaces high-performing keywords, and provides specific recommendations for optimization.

The output includes budget efficiency analysis, keyword performance rankings, and quality score insights with actionable improvement tactics.

What Gets Analyzed

Campaigns: Spend, impressions, clicks, conversions, CPA, and ROAS. Budget utilization and pacing. Performance trends over time.

Keywords: Top performers and underperformers. Search term insights. Negative keyword opportunities. Wasted spend identification.

Ads: Headline and description performance. CTR by ad variant. Call-to-action effectiveness.

Who This Is For

Agencies: Analyze client Google Ads accounts at scale. Generate optimization recommendations and performance reports.

SMBs: Find where budget is being wasted. Get clear recommendations without deep PPC expertise.

In-house teams: Faster campaign audits. More time optimizing, less time pulling data from the interface.

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