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Documentation Index

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The Amazon Ads integration lets your agents and workflows manage Amazon advertising campaigns end-to-end — portfolios, campaigns, ad groups, product ads, keywords, and negative keywords. Auth type: OAuth
For how integrations work overall (permissions, authentication, troubleshooting), see the main guide: App Integrations.

Connect Amazon Ads

  1. Go to Settings → Apps in Hyper
  2. Select Amazon Ads → Connect New
  3. Authorize with Amazon Ads — grant access to the seller / vendor accounts you want Hyper to manage
You can connect multiple Amazon Ads accounts and choose which one a given agent or flow uses.

Common capabilities

  • Profiles — list every Amazon Ads profile your account has access to
  • Portfolios — list, create, update
  • Campaigns — list, create, update, delete
  • Ad groups — list, create, update, delete
  • Product ads — list, create, update, delete
  • Keywords — list, create, update, delete
  • Negative keywords — list, create, delete (both at the ad group and campaign level)

Use in Chat

  1. In a chat, open the tool selector and enable Amazon Ads
  2. Ask your agent to manage your campaigns
Example prompt:
For our top 5 Sponsored Products campaigns by spend in the last 7 days, find the search terms with ACOS over 100% and add them as negative keywords. Also raise bids by 10% on keywords with ACOS under 25%. Show me what you changed before and after.

Use in Agents

In Agents → Settings, add Amazon Ads to an e-commerce or paid-media agent. Toggle approval on delete_campaigns, delete_ad_groups, and similar destructive actions.

Use in Flows

Add Amazon Ads nodes for daily campaign hygiene: pull search-term reports → identify wasted spend → create negative keywords → log changes to Sheets.

Troubleshooting

  • No profiles found: confirm the Amazon account you authorized actually has Amazon Ads accounts attached. If you manage multiple profiles, list them first
  • 403 / unauthorized: Amazon Ads tokens occasionally expire — disconnect and reconnect
  • Campaign won’t update: certain fields (e.g., budget type, targeting type) can’t be changed after creation

Available Actions

Hyper agents can run the following actions for this integration. Each action can be individually set to Enabled, Requires Approval, or Disabled in your agent’s toolkit settings. Actions can be set to one of three control states:
StateBehavior
EnabledAgent runs the action automatically
Requires ApprovalAgent pauses and waits for your confirmation before proceeding
DisabledAction is blocked and cannot be used
Configure these in the agent’s toolkit settings or in workspace defaults.
ActionDescription
Create Ad GroupCreate an ad group within a Sponsored Products campaign
Create Budget Rule
Create Campaign
Create Campaign Negative Keyword
Create Keyword
Create Negative Keyword
Create Negative Product Target
Create PortfolioCreate a new portfolio for an Amazon Ads profile
Create Product Ad
Create Product Target
Create Report
Delete Ad GroupArchive (delete) an ad group
Delete CampaignArchive (delete) a Sponsored Products campaign by setting its state to archived
Delete Campaign Negative KeywordRemove a campaign-level negative keyword
Delete KeywordArchive (delete) a keyword
Delete Negative KeywordRemove an ad-group level negative keyword
Delete Negative Product TargetRemove a negative product target
Delete Product AdArchive (delete) a product ad
Delete Product TargetArchive (delete) a product target
Get Bid Recommendations
Get Category RecommendationsGet recommended product categories for targeting based on a list of ASINs
Get Health Check
Get Report Status
List Ad GroupsList ad groups within a Sponsored Products campaign
List Budget RulesList budget rules (schedule or performance-based) for a campaign
List Campaign Negative KeywordsList campaign-level negative keywords
List Campaigns
List KeywordsList keywords for Sponsored Products ad groups
List Negative KeywordsList ad-group level negative keywords
List Negative Product TargetsList negative product targets for an ad group
List PortfoliosList all portfolios for an Amazon Ads profile. Portfolios group campaigns for budget management
List Product AdsList product ads (ASINs/SKUs) in an ad group
List Product TargetsList product targets (ASIN/category targeting expressions) for an ad group
List Profiles
Run Health CheckRun a health check on all Amazon Ads profiles for this integration
Update Ad GroupUpdate an ad group (name, default bid, or state)
Update CampaignUpdate a Sponsored Products campaign (name, state, budget, dates, bidding)
Update KeywordUpdate a keyword (bid or state)
Update PortfolioUpdate an existing portfolio (name, state, or budget)
Update Product AdUpdate a product ad (typically change state to paused/archived)
Update Product TargetUpdate a product target (bid or state)